Logo DA4FIDDA4FID – Digital Advertising for Flight Information Display

The product name DA4FID™ stands for Digital Advertising for Flight Information Displays. DA4FID™ is a hybrid system that combines the concept of digital advertising with the service of providing airline passengers with accurate flight information.

Digital Need-Based-Media on airports is expected to achieve an Effective Exposure to airport passengers of more than 90%. This high effectiveness is due to the need for passengers or their pick-up relatives to verify their flight information on Check-In displays, departure displays, waiting room displays, luggage belt displays, and arrival hall displays.

DA4FID is currently installed in Batam Hang Nadim Airport, where more than 50 displays are operational from 1 December 2011. It is expected that more contracts for new airports will be achieved in 2012.

DA4FID in Batam

DA4FID in Batam

The system is included in our airport service and is delivered for free as an add-on to the existing Flight Information Display System (FIDS) at an airport. Hardware can be but does not need to be replaced since the system can use the existing displays. The solution also includes a powerful advertising client for media sales and servers that add redundancy to the existing FIDS servers, are provided as part of the service.

Suited for: Airports
Media Types: Public Displays, Digital Signage & Internet